From: Sabrina Tate
Of: The Bad Luck Cat Mysteries
By: Kay Finch
Hi there and Happy New Year to all! My name’s Sabrina Tate, and I live in the Texas Hill Country with my black cat Hitchcock at the Around-the-World Cottages owned by my Aunt Rowe. I moved here after quitting my Houston paralegal job with the goal of becoming a published mystery writer. And guess what? I now have a signed contract with a big New York City publisher.
Ever since my agent told me about the publisher’s first nibble of interest I’ve been on cloud nine. I drifted through the entire holiday season happily picturing a row of my published novels sitting on reader’s shelves all over the world. Okay, so maybe I’m a bit optimistic, but you never know. Every best-selling author had to start somewhere.
But now that we’re here in 2018 I can’t ignore the realities of the author’s world. My friend Tyanne, who owns the local bookstore, is hounding me about the need to have a concrete marketing plan. What? I’m busy proofreading my book (for the fifth time) to make sure there are no typos. Not one. I need to finish writing the next book. Ty isn’t letting up with the nagging, and everything she says on the subject raises questions in my head.
What’s a book launch – exactly? What do you mean I need to write a press release? Book signings - plural? Attending conferences? A travel budget? Yes, I know I need to design my web site. I should think about starting a blog? Really? Tweeting, Facebook, and all that other social media stuff? Sure sounds like it would take up a lot of my precious writing time. Of course, I’ll go to a festival or two – or ten - with you and sign books at your booth(s). Let me add that to the ever-growing list.I gave in one day and looked up marketing tips for authors online – there were plenty of sites. I scanned past 119 Book Marketing Ideas, 71 Ways to Promote Your Book, 50 Simple Ways to Publicize Your Book, and stopped at one with “5 Easy Ways” in the title. That’s more my speed. As I read numbers one through four I started feeling overwhelmed – these things didn’t sound easy at all. Then I got to #5 and grinned – “Plan To Do Nothing.” The advice said to appreciate your work, reflect, rest, enjoy living your life. I liked the sound of that. Of course, it doesn’t mean to do nothing all the time, but from time to time I’ll make sure I sit out on the back deck with Hitchcock on my lap and just enjoy being.
Kay Finch is the National Best-Selling author of the Bad Luck Cat Mysteries by Berkley Prime Crime. Though her character, Sabrina Tate, has left the paralegal profession behind to move to the Texas Hill Country, Kay still works as a paralegal at a Houston, Texas law firm. She resides in a Houston suburb with her husband and pets. Visit her at www.kayfinch.com.